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Writer's pictureSherry Norris

October is Here: Paddle 4 Pink, Charleston Stingrays, and How You Can Support Alala Cancer Society During Breast Cancer Awareness Month




October is Breast Cancer Awareness Month—a time when communities come together to raise awareness, educate, and offer support to those affected by breast cancer. This month, Alala Cancer Society has exciting events that are making a meaningful impact. We are thrilled to share that the Paddle 4 Pink Pickleball Tournament raised $10,500 for Alala Cancer Society, and we’ve also been chosen as the recipient of the Charleston Stingrays’ Breast Cancer Night, which will contribute an additional $1,993. But it’s also a time to learn more about breast cancer and understand how we can help those in need.


Understanding Breast Cancer


Breast cancer is the most common cancer among women worldwide, but it can also affect men. It occurs when cells in the breast grow uncontrollably, forming a tumor that can often be felt as a lump. If left untreated, these cancerous cells can spread to other parts of the body.


There are several types of breast cancer, each with varying degrees of severity and treatment options. The most common types include:

  • Invasive ductal carcinoma (IDC): This type begins in the milk ducts and spreads to other parts of the breast tissue.

  • Invasive lobular carcinoma (ILC): This type starts in the lobules, the glands that produce milk, and spreads to nearby breast tissue.


Detecting breast cancer early significantly increases the chances of successful treatment. Regular mammograms, clinical breast exams, and self-breast exams are essential for early detection.


What is Breast Cancer Awareness Month?


Breast Cancer Awareness Month, observed every October, is a global health campaign dedicated to raising awareness of breast cancer, funding research, and supporting those who are diagnosed. It’s a time to educate people about the importance of early detection and prevention, while also raising funds for research to find better treatments and, ultimately, a cure.


How Breast Cancer Awareness Month Began


Breast Cancer Awareness Month started in 1985 through a partnership between the American Cancer Society and Imperial Chemical Industries. The goal was to promote mammograms as a critical tool for early detection. Former First Lady Betty Ford, a breast cancer survivor herself, brought national attention to the cause.

In 1992, the now-iconic pink ribbon became the official symbol of breast cancer awareness, thanks to efforts by Self magazine and Estée Lauder. Since then, the pink ribbon has become a global symbol of the fight against breast cancer and a beacon of hope and solidarity.


How Alala Cancer Society Supports Cancer Warriors


At Alala Cancer Society, we are committed to providing essential resources to breast cancer warriors across South Carolina. Our services include:

  • Post-mastectomy supplies: Provided free of charge to help women feel supported and comfortable after surgery.

  • Treatment assistance: Offering financial aid and resources to help alleviate the financial burden of cancer treatment.

  • Survivorship resources: Providing educational and emotional support to help survivors navigate life after a breast cancer diagnosis.

With community support, we continue to offer these crucial services to individuals and families facing breast cancer.


Charleston Stingrays Breast Cancer Night


In addition to many other events, we are honored to announce that Alala Cancer Society has been chosen as the recipient of the Charleston Stingrays’ Breast Cancer Night donation. This event, set for November 2, 2024, is a fantastic opportunity for fans to enjoy a hockey game while also supporting breast cancer awareness.


Event Details:

  • What: Charleston Stingrays Breast Cancer Night

  • When: November 2, 2024

  • Where: North Charleston Coliseum

  • How to Support: Tickets available at Charleston Stingrays


Why Early Detection and Education Matter


Breast cancer does not discriminate, and anyone can be affected by the disease. However, early detection dramatically increases the survival rate. Routine screening is key to catching the disease in its earliest stages when treatment is most effective.


Here are some critical steps in breast cancer prevention and early detection:

  • Mammograms: Women aged 40 and older should have regular mammograms to detect any abnormalities early.

  • Self-exams: Performing monthly self-breast exams can help you become familiar with how your breasts normally feel, making it easier to detect changes.

  • Genetic Testing: Women with a family history of breast cancer may want to consider genetic testing to understand their risk.


Thanks to initiatives like Breast Cancer Awareness Month and organizations like Alala Cancer Society, more people are becoming aware of the importance of early detection, leading to better outcomes and survival rates.


How You Can Get Involved This October


There are many ways you can show your support for Alala Cancer Society and breast cancer warriors this month:


  • Donate to Alala Cancer Society: Support our Breast Cancer Warriors 

  • Attend the Isabel Law Mayor’s Breakfast in Columbia – October 11, 2024, 7:30 AM – 9:30 AM

  • Participate in Walk for Life in Columbia – October 12, 2024

  • Participate in Making Strides Myrtle Beach – October 12, 2024

  • Attend MUSC 3rd Annual Breast Cancer Survivor Expo – October 13, 2024

  • Attend Mammies and Jammies event by Trident Hospital in Summerville – October 19, 2024

  • Attend Making Strides Charleston – October 26, 2024

  • Attend Charleston Stingrays Breast Cancer Night – Enjoy a hockey game while supporting breast cancer warriors on November 2, 2024

  • Donate: Every dollar helps Alala provide critical resources, from post-mastectomy supplies to treatment assistance.

  • Spread Awareness: Share the importance of early detection and encourage friends and family to participate in these events or donate to Alala Cancer Society.


Join Us in the Fight Against Breast Cancer


As Breast Cancer Awareness Month continues, we are reminded of the strength and resilience of cancer warriors and their families. At Alala Cancer Society, we are dedicated to supporting these individuals with the resources and care they need. By participating in events, donating, or simply spreading the word, you’re helping us make a meaningful difference.


Let’s come together this October to support, educate, and empower those affected by breast cancer. Whether you paddle, play, or cheer, your involvement matters.


Together, we can make a difference for breast cancer warriors.




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